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I've just had a few weeks away from my desk and laptop and daily routine of tracking what people are talking about online only to return this week and wonder, did anybody even know I was gone?
In an era of breaking us down into percentages - 99%, 47%, 8% (that last figure is the percentage of adults who use Twitter on a daily basis) - and obsessively counting followers, connections, "friends", page views and hits it's easy to get caught up in "your" numbers and start wondering what - if anything - do they mean? And even, if they matter.
